Share RiseUp
with a friend flow
Our Hypothesis: The simpler we keep it, the more effective it becomes—refer a friend, both benefit financially.
Data showed this offer was highly effective in the post-payment stage, reinforcing the need for a straightforward approach.
End of year
experience
A year-in-review flow for RiseUp customers, transforming a full year of their financial data into an experience that's both informative and entertaining.
Real data
Mortgage calculator
RiseUp's unique mortgage calculator lets users discover how much they can truly borrow based on their real financial data, in just a few clicks.
In this conversion-focused flow, the main design challenges were convincing users to start the process, creating a strong sense of security around data sharing, and crafting an insightful yet clear results page.
