Alooma

Alooma is a micro-interview content app where public figures receive questions from users and answer in video format. It aims to create a clean, human-centered space that prioritizes authentic dialogue, filters out noise and toxicity, and gives both creators and users full control over their experience.

This is a seed-stage startup, and the design work was developed for the MVP launch.

The design challenge: Creating a visual and interaction language that feels intimate, and encourages thoughtful engagement.